Donna Alexander
Co-Founder + Head of Sugar Innovation
Donna Alexander is the flavor mastermind behind Bat Sweet Crazy. As Co-Founder and Head of Sugar Innovation, she’s the one blending, testing, and perfecting every cotton candy creation that makes it onto your shelves (and into your snack stash). Her cotton candy recipes are a little bit science, a little bit magic, and a whole lot of delicious.
Donna’s background in culinary experimentation and operations gives her a unique edge — she’s not just making candy, she’s crafting experiences. From the very first spin, she’s been on a mission to elevate cotton candy beyond the fairgrounds and into something gourmet, unexpected, and wildly fun.
She’s the brains behind our signature flavors, custom sugar blends, and that melt-in-your-mouth texture fans can’t get enough of. Whether she’s inventing a new twist on a classic or testing a flavor no one’s dared to try, Donna brings passion and precision to every batch.
When she’s not elbows-deep in sugar, Donna’s likely whipping up something else creative in the kitchen — or brainstorming the next bold flavor drop. Her top pick? Pineapple cotton candy. Bright, tropical, and just a little tangy — kind of like her approach to life and flavor development.