Karen Miller is the artistic eye and brand heartbeat of Bat Sweet Crazy. As Co-Founder and Head of Visual Magic, she leads design, packaging, and all things creative. She’s the reason every bag, label, and product shot makes you do a double take — and maybe squeal just a little.

With a background in design, branding, and merchandising, Karen has a knack for making things not only look amazing but feel like a whole experience. She believes candy should be fun to eat and fun to look at — and she pours that philosophy into every detail, from concept sketches to finished product.

Karen is the queen of color palettes, font pairings, and packaging that pops off the shelf. Her designs are playful, smart, and always on-brand — the kind of work that doesn’t just sell, but sticks. She’s constantly dreaming up new ways to bring the Bat Sweet Crazy vibe to life across every touchpoint.

Outside of the studio, Karen channels her creativity into painting — using canvas and color to express the same bold, joyful energy she brings to the brand. Her favorite cotton candy flavor? Pineapple. Bright, bold, and totally addictive — just like her work.